You think you're making informed decisions.
You think you're making informed decisions. But are you really? So many choices are made on surface-level information. We rarely stop to ask questions ... let alone the deeper ones. We accept what we see or hear at face value. ⇥ In client meetings. ⇥ In hiring decisions. ⇥ In strategy sessions.
I’ve read 100s of case studies ... 90% were fluffy puffery. The 10% that were a direct hit? Written ...
I’ve read 100s of case studies ... 90% were fluffy puffery. The 10% that were a direct hit? Written before the work even started. How does that work? Normally consultants are told to wait. ⇥ Wait until the project ends. ⇥ Wait until the results are in. ⇥ Wait to write the case
Most consultants are great at what they do.They’re not so great at selling what they do.
Most consultants are great at what they do. They’re not so great at selling what they do. They wait for inbound. They avoid follow-ups. They tell themselves: “I’m just not a natural at business development.” I meet a lot of people like this. A few years ago, I
Why Buyers Lie (and Why We Let Them).
Why Buyers Lie (and Why We Let Them) Let’s be honest. If you’ve spent any real time in sales, you’ve heard all the classics: “We’re still reviewing.” “The timing’s not right.” “Let’s circle back next quarter.” They sound polite. Reasonable. Professional. But most of
Your posts don't suck... your headlines do.
Your posts don't suck... your headlines do. I’ve been learning this the hard way. Most of what I post on LinkedIn doesn’t get seen. Not because the ideas aren’t good. But because I’m not earning attention. I used to think writing something valuable and
Consulting doesn't just happen after the sale.
Consulting doesn't just happen after the sale. It’s how the sale happens. Most consultants wait too long to be useful. ↳ They present credentials. ↳ They pitch the service. ↳ They hope that will close the deal. But clients don’t buy that. They buy clarity. ⇥ A sharp point of
You can easily 10X the value of reading business books.
You can easily 10X the value of reading business books. This idea may be useful for you. It’s exactly what I do nowadays. Whenever I study a business book. Study is the operative word. Not read. Study. I study for action. Not just for learning. Scanning for Directives. That’
Nobody is looking at your content archive.
Nobody is looking at your content archive. Here’s how I brought mine back to life with AI ... And turned it into a podcast, a study guide, and more. You write something once. An idea. A set of lessons. A moment of clarity. It lands. Maybe even resonates. But then
What is one small daily action...
I use journalling prompts to help me think different. Today ... --- What is one small daily action that, if you committed to it for the next 12-months, would change your business forever?" ---
Yesterday I wrote about how I extract Directives from books.
Yesterday I wrote about how I extract Directives from books. I’ll add that I do the same for most of what I read. Yesterday I read a useful post about VC finding decisions written by Tania Ferreira. That’s where I got today’s journalling prompt to help me