I appreciate ambitious clients with big goals.

I love it when there's a seemingly Unreasonable Agenda. The Apple Think Different campaign epitomised this. Just look

Posting regularly on LinkedIn one starts to appreciate the different social engagement circles. You've got your lurkers. They

Monetising misery. A machine for manipulating behaviour. Global architecture of surveillance. Computational governance. -//- Yesterday I watched Molly vs

Today Dobby will be trying third-person self-talk. He will only use observed data, ignoring narratives and feelings. This started as

It's a little weird. I just got an email from myself. This happens every Sunday. It’s a

A working system delivers consistent outcomes. Which means there are never bad results. Now, there may be undesirable results, because