The Lazy Seller - something to cheer up your Monday.
The Lazy Seller - something to cheer up your Monday.
Ever feel like your workday isn’t long enough? Want to stretch out deals past year-end? You’re in luck!
Here’s the ultimate guide on how to waste sales time at work by not qualifying prospects.
I call it anti-BANT.
𝗦𝘁𝗲𝗽 𝟭: 𝗣𝗿𝗼𝗽𝗼𝘀𝗲 𝗪𝗶𝘁𝗵𝗼𝘂𝘁 𝗮 𝗕𝘂𝗱𝗴𝗲𝘁
Spend hours on proposals, never mind if there’s a budget. Who needs funding, anyway? Submit your masterpiece, then enjoy the silence. It’s all part of the master plan.
𝘉𝘦𝘴𝘪𝘥𝘦𝘴, 𝘪𝘵’𝘴 𝘢 𝘨𝘳𝘦𝘢𝘵 𝘸𝘢𝘺 𝘵𝘰 𝘩𝘪𝘵 𝘺𝘰𝘶𝘳 𝘱𝘳𝘰𝘱𝘰𝘴𝘢𝘭 𝘲𝘶𝘰𝘵𝘢!
𝗦𝘁𝗲𝗽 𝟮: 𝗧𝗮𝗹𝗸 𝘁𝗼 𝘁𝗵𝗲 𝗪𝗿𝗼𝗻𝗴 𝗣𝗲𝗼𝗽𝗹𝗲
Why ask who makes decisions when you can wine and dine middle managers with no power? It’s awkward! Who cares if they couldn't approve a paperclip. You can bump up your expense account for months.
𝘋𝘰𝘯’𝘵 𝘴𝘱𝘰𝘪𝘭 𝘪𝘵 𝘧𝘰𝘳 𝘵𝘩𝘦 𝘳𝘦𝘴𝘵 𝘰𝘧 𝘶𝘴, 𝘬𝘦𝘦𝘱 𝘣𝘶𝘳𝘯𝘪𝘯𝘨 𝘵𝘩𝘦 𝘈𝘮𝘦𝘹!
𝗦𝘁𝗲𝗽 𝟯: 𝗜𝗴𝗻𝗼𝗿𝗲 𝘁𝗵𝗲 𝗡𝗲𝗲𝗱
Does the prospect need what you’re selling? Doesn’t matter! Whether they’re ready to buy now or in 2030, act like it’s happening tomorrow. Get it on the sheet to pad out your forecast. You can stretch out follow-ups indefinitely.
𝘐𝘧 𝘵𝘩𝘦𝘺 𝘴𝘢𝘺 “𝘯𝘰,” 𝘵𝘦𝘭𝘭 𝘵𝘩𝘦 𝘣𝘰𝘴𝘴 𝘵𝘩𝘦𝘺’𝘳𝘦 𝘢 𝘮𝘢𝘺𝘣𝘦!
𝗦𝘁𝗲𝗽 𝟰: 𝗔𝘃𝗼𝗶𝗱 𝗧𝗶𝗺𝗲𝗹𝗶𝗻𝗲𝘀
Never ask people about when they need your solution installed by. Tire-kickers and “just researching” prospects are like gold for wasting your time. Keep convincing yourself they’ll act someday… even if that day never comes.
𝘗𝘭𝘶𝘴, 𝘺𝘰𝘶’𝘭𝘭 𝘢𝘭𝘸𝘢𝘺𝘴 𝘩𝘢𝘷𝘦 𝘢𝘯 𝘶𝘱𝘥𝘢𝘵𝘦 𝘰𝘯
𝗕𝗼𝘁𝘁𝗼𝗺 𝗟𝗶𝗻𝗲
By avoiding these pesky questions, you'll turn unqualified prospects into an endless time-sink. That will keep your boss's wheels spinning for as long as possible.
𝘗𝘦𝘰𝘱𝘭𝘦 𝘰𝘧𝘵𝘦𝘯 𝘰𝘷𝘦𝘳𝘳𝘢𝘵𝘦 𝘦𝘧𝘧𝘪𝘤𝘪𝘦𝘯𝘤𝘺, 𝘳𝘪𝘨𝘩𝘵?
😂"