Package your message like a zombie attack consultancy.
Package your message like a zombie attack consultancy ๐ง๐งโโ๏ธ๐งโโ๏ธ
Here's a formula for articulating what you do, what it means for the prospect, and why that's desirable.
1๏ธโฃ We (do or are) ~~~~~
2๏ธโฃ Which means that ~~~~~
3๏ธโฃ The advantage you get from that is ~~~~~
๐๐ข๐ฆ๐ฉ๐ฅ๐ ๐ข๐ฌ๐ง'๐ญ ๐ข๐ญ?
Well trained sales people packages their messages like this as a matter of course. It's the best way to spell things out for prospects.
It's essential if you want your services message to standout from the crowd - unlike many messages, which make consulting services sound like a commodity.
๐๐จ ๐ ๐๐ญ ๐ ๐จ๐จ๐ ๐๐ญ ๐ญ๐ก๐ข๐ฌ ๐ฒ๐จ๐ฎ'๐ฅ๐ฅ ๐ง๐๐๐ ๐ฉ๐ซ๐๐๐ญ๐ข๐๐.
How do you do that? Simple again.
Just choose a consultancy service and imagine you have to sell it. Then use the formula to construct a killer sales message.
You can have lots of fun with this.
So, closing the loop, hereโs a message for our zombie attack consultancy:
โ๐๐'๐๐ ๐ ๐ง๐๐๐๐๐ ๐๐ก๐ก๐๐๐ ๐๐๐๐ ๐ข๐๐ก๐๐๐๐ฆ .... ๐คโ๐๐โ ๐๐๐๐๐ ๐กโ๐๐ก ๐ค๐ โ๐๐ฃ๐ ๐ ๐ก๐๐๐ก๐๐๐๐๐ ๐๐๐ ๐ก๐๐๐๐ ๐๐๐ ๐๐๐๐ก๐๐๐ก๐๐๐ ๐ฆ๐๐ข๐ ๐๐๐ฃ๐๐ ๐๐๐๐ ๐๐๐๐ ๐กโ๐ ๐๐๐๐๐๐๐ฆ๐๐ ๐. ๐โ๐ ๐๐๐ฃ๐๐๐ก๐๐๐ ๐ฆ๐๐ข'๐๐ ๐๐๐๐ ๐๐๐๐ ๐กโ๐๐ก ๐๐ ๐กโ๐๐ก ๐ฆ๐๐ข ๐ค๐๐'๐ก ๐๐๐๐๐ ๐๐๐ ๐๐ฅ๐๐๐ ๐ ๐ฆ๐๐ข๐๐ ๐๐๐ ๐๐๐๐ ๐๐ฃ๐๐๐ฆ๐๐๐ ๐๐๐ ๐, ๐๐๐๐๐ข๐ ๐ ๐ฆ๐๐ข'๐๐ ๐๐๐๐๐๐๐ฆ โ๐๐ฃ๐ ๐ ๐๐๐๐ ๐๐ ๐๐๐๐๐ ๐๐๐ ๐๐๐๐๐๐๐ ๐๐๐ ๐๐ ๐๐๐๐.โ
Now do the same for your own message ๐
===
PS. Want to know how to start?
Send me a DM
#theinfluentialconsultant #goagainstgravity #s3018